Engineering Design Firm saved 50+ hours monthly with Sales AI Agent

Trade-show leads handled in minutes, not days. 

Client Overview

Who They Are

A Midlands-based engineering design house that sells bespoke RF components and systems design to OEMs. After a major trade show they came home with 280 fresh contacts, but their two-person sales desk was drowning in the manual leg-work of digging through LinkedIn profiles and company sites before every call.

Our Solution

How We Solved it With AI

We deployed a Pre-Call Intelligence Agent:

Inputs – Sales rep drops the prospect’s LinkedIn URL plus the company website into Slack or the CRM.

AI Workflow – The agent crawls public data, runs domain-trained LLM prompts, and scores relevance.

Instant Report – Delivered back in under 3 minutes, covering:

    • Company challenges & market signals

    • Prospect background, interests and behavioural cues

    • The Client’s value-prop match matrix

    • Ice-breaker talking points & likely objections with counters

    • Next-step recommendations

Zero extra clicks—everything lives where the reps already work.

Results

The Imapct

All automations were designed to be scalable and low-maintenance, allowing the business to focus on growth rather than time-consuming repetitive tasks.

Impact MetricBeforeAfterΔ Benefit
Research time per contact~15 min< 3 min-80 %
Team hours freed / month≈ 50 hrs 
Labour cost saved / month≈ £1,750¹ 
Meetings booked per week1232+167 %

50+ Hours saved

£1,750 Labour Cost Saved

167% Meeting Booked

“Prep that used to eat an afternoon now happens while I pour a coffee. We’re weeks ahead on follow-ups.”
Sales Operations Lead

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